Hospitality Net Article - 30 May 2007
New “Local” search marketing product helps hotel's drive traffic and bookings from the search engines. Local search marketing just became more relevant in the hospitality industry based on Google's recent “Universal Search” upgrade. LocalHotelDirectory.com is easy, affordable, and 100% trackable.
ICE is pleased to announce a partnership with LocalHotelDirectory.com, a great new service for independent hotels, hotel chains and hotel management companies. The LocalHotelDirecotry.com service includes distribution of your hotel's vital invormation to dozens of local search engines and online yellow pages, a trackable 800 number, arobust reporting interface, and an online profile with your company's logo and detailed information. Distribution partners include Google, Yahoo, MSN, AOL, Google Maps and Yahoo Local among many others.
PRWeb Podcast - 14 June 2007
Search Jupiter, FL Hotel on Google and you will see the #1 "Local" result is Jupiter Beach Resort integrated into the standard search engine results. Additionally, this property is utilizing a unique "888" number for call tracking to quantify the performance from this channel. Jupiter Beach Resort leveraged the LocalHotelDirectory.com service to achieve these results. Jupiter Beach Resort already had local listings, but the service helped improve their listings and track results. "I am interacting with more and more guests that research our product online, so it made natural sense to try and reach out to this audience using this service", stated General Manager Jeff Castner.
Reporting Includes:
